When I launched my own business, I tried everything to establish a customer base. For a new business in a large town, it was really hard to stand out in the crowd. From buying mailing lists to paying for radio marketing, I did it all. Each campaign was different, though. That allowed me to see what worked and what didn't. I created this site to share the benefits of my experience. I hope that the pages here and the lessons I learned will empower other entrepreneurs to make the leap and reach out to their prospective customer base as well.
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